Friday, 8 January 2010

Audience Research Questionnaire Results

Below are the results to my audience research questionnaire. I think it has been very successful as many people have completed the survey and it has given me valuable insight towards the film me and my group are producing.

I retrieved the results using a number of ways to obtain my targets to complete the audience; I posted on my Facebook post asking people to complete the questionnaire and also asked an older person (45 years old) to post the same on hers so I had a range of ages, this worked very well and looking at the many results I have many different age ranges.

Also I created a mass email that was sent to people in my sixth form, some people saw this and completed the questionnaire which is also a positive contribution.

Question one to seven are all closed multiple choice questions, I created this in this way as then you can obtain answers that you can analyse easy and put into a table like i have done rather than just show all different vary varied results. On the other hand i left Question seven as a open ended question so people can write there answers for question six, i thought having one at the end for detail would be effective as you could collate what they really liked about Horror techniques.

Question One Results - What age group are you?

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Question Two Results - On a beginning of a film how would you like the starting credits and titles to be shown?

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Question Three Results - On a beginning of film in the titles what colour do you think would compliment a black background? (You may select more than one answer)

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Question Four Results - On a the title and credits of a film what type of sound would you prefer?

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Question Five Results - Do you think looking at the image of nine frames of the film Contact that it was an effective first scene?

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Question Six Results - In Horror films what type of techniques do you like being used to keep you entertained? (ways to keep you tense and hopefully scared)

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Question Seven Results (Actual text written by the people who completed questionnaire) - For the question above (In Horror films what type of techniques do you like being used to keep you entertained?) please can you explain your reasons

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Some of the text that was completed by people are irrelevant and do not need to be placed but i kept everything obtained there for argument sake so i can say it was not biased in any way and the answers that have key information is raw data from the actual people completing the questionnaire.

Now I have realised that after evaluating the questionnaire many people have decided to view and answer my Audience Research Questionnaire, I have fifth teen more people completed this survey, although it would have been good to analyse these I set a date for when I was to collect my responses. So The results wasn't just discarded as people used there time and effort to I did view this and use the valuable answers for the initial ideas.

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